Resume

Senior Content Writer | September 2022 – Present | New York, NY

Created marketing and sales enablement content for Meta Business Partners, highlighting business messaging, signals, and Reels solutions

Developed case studies, co-marketing toolkits, landing pages, newsletters, training guides, and more to drive partner and client solution adoption

Collaborated cross-functionally to align strategies and maintain brand consistency

Provided editorial oversight, ensuring consistent messaging across channels

Freelance Content Writer | March 2020 – Present | New York, NY

Crafted case studies and product messaging for analytics and software companies

Wrote blog posts and thought leadership content for professional services firms

Translated complex research into engaging and marketable content

Freelance Copywriter | August 2022 – September 2022 | New York, NY

Rebranded website messaging for a global IT services provider, developing reusable boilerplate language

Defined positioning and go-to campaign lines for a global professional services firm to enhance branding

Senior Content Writer | October 2021 – April 2022

Delivered copy for campaigns, including Zip Fest, driving 130%+ YoY sales growth and engaging 250K+ consumers

Authored 20+ SEO articles on financial literacy and retail trends for B2C and B2B audiences

Researched and crafted sales collateral that secured talks with major partners

Established workflow processes and style guides to increase operational efficiency

Copywriter | April 2018 – October 2021 | New York, NY

Designed and executed 360 campaigns for high-profile clients

Quickly grasped campaign goals and formed innovative strategies to achieve them

Proofread, copy edited, and maintained quality control over all deliverables

Clients: Disney Vacation Club, Pernod Ricard, Tempur-Pedic, The Polo Bar, Facebook, La Aurora

Volunteer Communications Director | April 2018 – January 2020 | New York, NY

Developed social media strategy and rolled out plan that resulted in increased engagement across all social platforms and bolstered following

Streamlined newsletter process by eliminating HTML and implementing an easy-to-use, customizable template

Tracked donors, developed stewardship plan, and built strong relationships with contributors and partner publications

Writer and Editorial Associate | March 2017 – February 2018 | New York, NY

Interviewed featured writers and photographers, pitched original ideas, and wrote articles

Managed each stage of every page of the US and UK print and digital issues

Systematized production process to keep editors and writers on schedule to meet print deadlines

The New School, New York, NY — MFA, Creative Writing | 2017

Creative Writing Merit Scholar | WriteOn Fellow (designed curriculum and taught elective creative writing course to underserved NYC schoolchildren)

University of Wisconsin, Milwaukee, WI — BA, English | 2014

Concentrations in creative writing, literature, and language studies | Fiction Editor, Furrow Magazine | Development Associate, cream city review